Lures

The Williamson Speed Pro 180D Redhead UV SP180DRHU is a high-performance offshore trolling lure specifically designed to attract large pelagic species such as marlin, tuna, wahoo, sailfish, and mahi-mahi. With its unique Redhead UV color pattern and robust design, this lure is engineered for high-speed trolling and is built to...

The Williamson Speed Pro 180D Purple Sardine SP180DPRSR is a premium offshore trolling lure specifically designed to attract large pelagic species such as marlin, tuna, wahoo, sailfish, and mahi-mahi. With its realistic Purple Sardine color pattern and high-speed trolling design, this lure is engineered to catch the attention of big...

The Williamson Speed Pro 180D Pink SP180DPINK is a premium offshore trolling lure designed for targeting large pelagic species such as marlin, tuna, wahoo, sailfish, and dorado (mahi-mahi). With its vibrant pink color and high-performance design, this lure is ideal for anglers looking to attract big-game fish in offshore waters....

The Williamson Speed Pro 180D Holo Sardine SP180DHOSR is a premium offshore trolling lure designed to target large pelagic species such as marlin, tuna, wahoo, sailfish, and dorado (mahi-mahi). With its Holo Sardine color pattern, this lure is engineered to mimic one of the most prevalent baitfish in offshore waters—the...

The Williamson Speed Pro 180D Bonito SP180DBO is a premium offshore trolling lure specifically designed for targeting large pelagic species like marlin, tuna, wahoo, sailfish, and dorado (mahi-mahi). The Bonito color pattern is crafted to resemble one of the most commonly found baitfish in offshore waters, the bonito, making it...

The Williamson Speed Pro 180D Blue Tiger SP180DBT is a premium offshore trolling lure designed for targeting large pelagic species such as marlin, tuna, wahoo, sailfish, and dorado (mahi-mahi). The Blue Tiger color pattern gives this lure a highly visible and realistic appearance that mimics the appearance of a baitfish...

The Williamson Speed Pro 180D Blue Sardine SP180DBSR is a high-performance offshore trolling lure designed to target large pelagic species like marlin, tuna, wahoo, sailfish, and dorado (mahi-mahi). With its Blue Sardine color pattern, this lure mimics the appearance of a sardine, a common baitfish in offshore waters, making it...

The Williamson Speed Pro 180D AYU SP180DAYU is a high-performance offshore trolling lure designed to target large pelagic species such as marlin, tuna, wahoo, sailfish, and dorado (mahi-mahi). The Ayu color pattern is a natural and highly effective design that closely resembles baitfish commonly found in offshore waters, making it...

The Williamson Speed Pro 160D Holo Sardine SP160DHOHR is a premium offshore trolling lure designed to target large pelagic species such as marlin, tuna, wahoo, and sailfish. Featuring the Holo Sardine color pattern, this lure mimics the appearance of a distressed baitfish, making it highly effective for attracting aggressive predators...

The Williamson Speed Pro 160D Bonito SP160DBO is a high-performance offshore trolling lure designed to target large pelagic species such as marlin, tuna, wahoo, and sailfish. With its Bonito color pattern, this lure is engineered to mimic a distressed baitfish, which is highly attractive to aggressive predators, making it a...

The Williamson Speed Pro 160D Green Mackerel SP160DGM is a high-performance trolling lure designed for targeting large pelagic species in offshore waters. The 160D in the model name refers to the 160mm (6.3 inches) size of the lure, while the Green Mackerel (SP160DGM) color pattern mimics the appearance of a...

The Williamson Speed Pro 160D Pink SP160DPINK is a high-performance trolling lure designed for offshore fishing, particularly targeting large pelagic species. This lure measures 160mm (6.3 inches) in length and is built for high-speed trolling. The Pink color pattern is designed to mimic the natural hues of a baitfish in...

The Williamson Speed Pro 160D Redhead SP160DRH is a premium trolling lure designed for offshore fishing, especially for targeting large pelagic species like marlin, tuna, sailfish, and wahoo. This high-speed trolling lure is built to mimic a distressed or injured baitfish, drawing aggressive strikes from predatory fish. The Redhead color...

The Williamson Speed Pro 160D White Tiger SP160DWT is a premium offshore trolling lure designed to attract large pelagic species such as marlin, tuna, sailfish, and wahoo. With its distinctive White Tiger color pattern, this lure stands out in the water and is optimized for high-speed trolling, making it an...

The Williamson Speed Pro 160D AYU SP160DAYU is a high-performance offshore trolling lure designed for targeting large pelagic species such as marlin, tuna, wahoo, and sailfish. With its Ayu color pattern, this lure is highly effective in attracting fish by mimicking the appearance of a distressed baitfish, making it a...

Rapala CrushCity™ Customs Freeloader™ Built to Ride — Designed to Deliver.The Freeloader™ is the ultimate trailing bait, made to enhance the action of your spinnerbait, vibrating jig, or scrounger. Its precisely shaped body and tail ring design create a natural, subtle swimming motion that drives fish to strike. With belly...

Rapala CrushCity™ Customs Janitor™ Hardworking. Reliable. Ready for Action.The Janitor™ is the fearless worm designed to handle any situation where a subtle, yet irresistible presentation is key. With its notched tapered tail, it produces a delicate quivering action, triggering strikes even on the slowest movements. Engineered for versatility, the Janitor™...

Rapala CrushCity™ The Kickman 5" (12.5 cm) Big Profile. Lifelike Kick. Relentless Action.The Kickman™ 5" is built for anglers targeting bigger, more aggressive fish that respond to a natural yet powerful swimming motion. Its paddle tail design produces a subtle, rhythmic kick even on a slow retrieve, while the salted...

Rapala CrushCity™ The Kickman 4" (10 cm) Subtle Action. Serious Results.The Kickman™ lives up to its name with a natural, kicking paddle tail that produces irresistible movement, even at the slowest retrieves. Designed to mimic the motion of a real baitfish, its salted belly ensures a perfectly balanced and stable...

Rapala CrushCity™ The Kickman Subtle Action. Serious Results.The Kickman™ lives up to its name with a natural, kicking paddle tail that produces lifelike movement even at the slowest retrieves. Designed to mimic a real baitfish, its salted belly ensures a perfectly balanced and stable swimming action, while adding an irresistible...

Rapala CrushCity™ Ned BLT™ Small Profile. Big Bites.When subtle presentation makes the difference, the Ned BLT™ shines. Designed for finesse fishing, this compact bait proves that sometimes less is more. Its tapered, ribbed tail provides lifelike movement, delivering irresistible action even with the slightest rod twitch. Made from Super TPE...

Rapala CrushCity™ Mooch Minnow™ Versatile Design. Tournament-Proven Performance.The Mooch Minnow™ blends the lifelike finesse of a minnow-style bait with the versatility of a swimbait, creating a lure that excels in multiple presentations. Whether you’re shaking, reeling, or dragging, the Mooch Minnow™ consistently produces strikes and has proven itself as a...

Rapala CrushCity™ Pigstick™ Playful Action. Serious Results.The Pigstick™ is a precision-engineered soft bait that brings irresistible motion to finesse presentations. Its captivating shimmy on the fall mimics a dying baitfish, triggering aggressive strikes from even the wariest bass. Designed with an integrated slot for VMC® Crossover Rings®, it maximizes durability...

Rapala CrushCity™ The Stingman Precision. Balance. Versatility.The Stingman is the ultimate companion to your jighead — a super-stable swimmer engineered for finesse presentations and natural movement. Designed to excel in drop shot, darting, vertical, and weightless techniques, this lure’s sensitive pintail delivers an ultra-realistic swimming action that triggers even the...

Rapala CrushCity™ The Stingman The Ultimate Wingman for Every Rig.The Stingman is your go-to partner for finesse and control — a super-stable swimmer designed to perform flawlessly across multiple techniques. Whether you’re fishing drop shot, darting, vertical, or weightless presentations, this bait’s subtle pintail action comes alive with even the...