Lures

BWG Boogie Bomb 2.5" The BWG Boogie Bomb 2.5" is a high-action soft plastic lure engineered to create irresistible underwater movement that drives predatory fish into a feeding frenzy. Featuring a compact creature-style profile with lively tentacles that shimmy, pulse, and vibrate on the retrieve, the Boogie Bomb delivers exceptional...

Megabass HAZE-ST 3.4” The Megabass HAZE-ST 3.4” is a high-end finesse soft plastic designed to trigger strikes from neutral, mid-column fish, especially in pressured conditions where subtlety and precision are critical. Built with Japanese finesse engineering, it delivers instant response, natural movement, and advanced control across multiple finesse techniques. Key...

Ocean’s Legacy Roven Slow Pitch Jigs The Ocean’s Legacy Roven 2023 Series is a purpose-built slow pitch jig engineered to maximise strike rates through refined action and advanced visual appeal. Designed with a unique mixed blended foil finish, the Roven delivers intense light reflection, enhanced further by ultra-high UV shimmer...

CULLEM GL Glidebait 6cm The CULLEM GL Glidebait 6cm is a compact, slow-sinking glide bait designed to deliver realistic baitfish action in a smaller, highly versatile profile. Built for everyday fishing applications, this lure provides the proven effectiveness of glide bait technology in a bite-sized format suitable for light to...

Bite Science Inshore & Jig Head Multi Pack The Bite Science Inshore Multi-Pack is a scientifically designed soft plastic lure and jig head combination kit engineered for versatile inshore and reef fishing applications. This multi-pack provides anglers with a selection of proven tail designs and colour patterns to target a...

Bite Science Dirty Grub 4” Soft Plastic Lures The Bite Science Dirty Grub is a versatile curly-tail soft plastic lure designed for estuary, inshore, and light coastal fishing applications. Built to attract a wide range of species, this grub-style lure features an ultra-active tail design that generates strong vibration and...

Sensation Side Glide 80 – Finesse Glide Bait The Sensation Side Glide 80 is a compact, finesse-style glide bait built for light casting or spinning tackle. This scaled-down version of the popular Side Glide delivers a smooth, natural side-to-side S-motion on a steady retrieve, perfectly imitating small baitfish. For added...

BASS HUNTER SPIN FROG 40MM The Bass Hunter Spin Frog 40mm delivers the same proven performance as the larger model in a more compact, finesse-friendly size. Perfect for pressured waters, smaller bass, or when a subtler topwater presentation is required, this hollow-body frog still produces explosive strikes. Compact Hollow-Body Design...

STRIKE KING KVD CAFFEINE SHAD 5" (8-PACK)The Strike King KVD Caffeine Shad delivers unmatched action thanks to its unique air-filled bubble tail, creating lively topwater and subsurface movement that fish can’t ignore. Whether you fish it weightless for surface strikes, on a Carolina rig, or on a jighead for deeper...

Megabass Dark Sleeper Swimbait  The Megabass Dark Sleeper is engineered for anglers targeting fish tight to bottom structure, offering unmatched realism, stealth, and performance. Designed with a concealed top-hook system and a natural bottom-hugging profile, the Dark Sleeper delivers a lifelike presentation that excels in heavy cover and complex terrain....

Rapala CrushCity™ The Kickman Subtle Action. Serious Results.The Kickman™ lives up to its name with a natural, kicking paddle tail that produces lifelike movement even at the slowest retrieves. Designed to mimic a real baitfish, its salted belly ensures a perfectly balanced and stable swimming action, while adding an irresistible...

Rapala CrushCity™ The Stingman Precision. Balance. Versatility.The Stingman is the ultimate companion to your jighead — a super-stable swimmer engineered for finesse presentations and natural movement. Designed to excel in drop shot, darting, vertical, and weightless techniques, this lure’s sensitive pintail delivers an ultra-realistic swimming action that triggers even the...

RAPALA X-RAP LONG CAST SXRL14 The Rapala X-Rap® Long Cast SXRL14 is built to deliver extreme casting performance, letting you reach fish busting bait well beyond the range of standard lures. Its heavily weighted and durable construction ensures long casts without sacrificing the proven X-Rap® action. Outfitted with heavy-duty VMC®...

The Rattler Lipped Trolling Lure is a high-quality, precision-designed lure built for serious offshore anglers. Its unique diving lip drives the lure down to 3 metres below the surface without assistance, while the streamlined body delivers a tight, wiggling action that attracts aggressive strikes from pelagic predators. Species like dorado,...

Megabass Magdraft Freestyle 6" – Versatile Swimbait, Unmatched Attraction The Magdraft Freestyle 6" brings the unmatched swimming action of the legendary Magdraft into a weedless, rig-it-your-way format—perfect for anglers targeting trophy bass in heavy cover. Built from the same tournament-proven DNA, the Freestyle’s soft body and natural movement trigger aggressive...

Megabass Z-2 – Compact Precision. Relentless Contact. The Megabass Z-2 is a compact crankbait engineered to dominate mid-range depths and open shallows with relentless efficiency. Despite its small 53mm frame, the Z-2 delivers structure-hunting performance traditionally reserved for much larger lures. Armed with a Hard Contact Bill, the Z-2 transmits...

Megabass Giant Dog-X – Walk the Dog Like Never Before Don’t let the size fool you—this topwater weapon is built to draw out giants.The Giant Dog-X redefines walking bait performance with its patented SIDE-STEPPING BALANCER system. A precisely engineered lateral tungsten weight shifts from side to side, powering each turn...

Megabass BIG GABOT – Power Frog for Heavy Cover Domination The BIG GABOT is a supercharged, heavy-duty evolution of the original PONY GABOT frog—designed in response to the demands of Megabass USA's pro staff. Built for thick cover and big bites, the BIG GABOT features the patented Catamaran Mouth that...

Specifications Size: 6.5 inches Style: Straight-tailed worm Design: Segmented body with a lifelike, slithering action Salt-impregnated Excels when fished weightless around shallow cover, and just as effective on a Carolina rig or shakey head 20 Lures per pack DescriptionThe Trick Worm set the standard as the original floating worm, ideal...

OSP VARUNA 110-SP – Precision Jerkbait for Every Situation The OSP VARUNA 110-SP is the ultimate mid-size jerkbait, designed to fill the critical gap between the compact ASURA and the larger RUDRA models. Built to meet the demands of modern anglers, VARUNA delivers outstanding performance across a wide range of...

The Sensation Tiger Tamer Jigs are expertly crafted for anglers targeting Tigerfish across Africa. Inspired by one of their favorite meals—the Bulldog—the jig’s distinctive head design mimics this prey, complete with stabilizing pectoral fins that allow it to stand upright in the water. Constructed using synthetic hair, these jigs realistically...

X Zone Lures Pro Series Adrenaline Craw Designed by Bassmaster Elite Series Pro Brandon Palaniuk, the X Zone Pro Series Adrenaline Craw embodies the innovation and expertise of a top tournament angler. This highly versatile craw bait features aggressively ribbed claws that deliver intense action and exceptional water displacement, making...

SALMO HORNET 3S – A Global Crankbait Legend The Salmo Hornet 3S has rightfully earned its title as one of the hardest-working crankbaits in the world. Trusted by anglers across the globe, with millions sold in dozens of countries, this lure has been helping fishers land dream catches since its...

The Shad Rap® sets the standard for all crankbaits, closely mimicking baitfish found around the globe. Made from high-quality balsa wood, it performs flawlessly whether cast or trolled, delivering exceptional action from ultra-slow retrieves to fast speeds. Its precise movement, intricate finish, and proven fish-attracting patterns make it an essential...

Strike King’s Tidal Shrimp has been redesigned for enhanced durability and performance. Made with a firmer material than typical plastics and featuring a mesh overlay on the tail, the new Tidal Shrimp is built to endure the force of aggressive saltwater predators. Offered in eight colors, this shrimp comes pre-rigged...